Trisha Goswami serves as the Marketing Manager at YAP Global, based in the London office, where she oversees all aspects of the company’s brand across various platforms. Armed with a passionate drive to effect change through communication and an MSc in Strategic Marketing from Imperial College London, Trisha has a proven track record as a Brand Strategist. Previously, she honed her expertise at global agencies such as Havas and MullenLowe, developing impactful communication strategies across the finance, tech, entertainment, and FMCG sectors. She worked with the crypto startup Fyde Treasury, further deepening her understanding of the industry.

Trisha enjoys the fast-paced nature of Web3, and as a marketer, believes that the public should not only be aware of its transformative potential but also be empowered to understand its long-term impact.